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Experience the power of meetings that drive your business forward.

We specialize in...


Crafting a roadmap to success, our strategic experts delve deep into market insights, consumer behavior, and industry trends. With precision and foresight, we develop tailored event marketing & production strategies that drive your brand toward its goals, positioning you for maximum impact and sustainable growth.



Turning plans into action, our Event Marketers and Executive Producers breathe life into your Event Marketing strategy. From captivating content creation to seamless campaign implementation across diverse channels, we ensure every detail is carefully executed, amplifying your brand's presence and driving tangible results.


Segment Agency has set out to transform the way Enterprise Technology companies position their brands with strategic precision marketing. We leverage data, intent, and market segmentation to analyze the audience's purchase habits, behaviors, and other patterns to enhance the business impact for enterprise technology companies. 


By curating high-quality & exclusive experiences that blend live events, research, and analysis, Segment Agency attracts and nurtures communities of ITDMs actively seeking information for their tech needs. 

Demand Hub

Client Stories

Segment Agency simplifies production, so you can focus on customers.

Client: Khoros

Khoros is a CX platform for digital-first customer engagement. With more than 20 years of experience, we’re a global leader revolutionizing CX with software and services for digital care, messaging, chat, social marketing, and online communities.

Project Scope

Event Conceptualization, Venue Sourcing, Contract Negotiations, Virtual Event Production, In-Person Event Productions, Event Marketing Campaigns.


Annual User Conference, Field Events, VIP Sporting Events and Industry Sponsorship Activations.

Industry: CX

We integrate with our clients' teams, fostering collaboration and understanding. Our team leverages Event-Tech, Mar-Tech, and CRM systems to produce engaging virtual and in-person events as a 360 brand amplification campaign. 

Client: Confidential

Annual Global Financial Services Conference.

Project Scope

At a major financial industry conference, our confidential client wanted to showcase its innovative solutions and technological leadership and demonstrate its commitment to shaping the future of finance and technology on a global scale through interactive experiences and an engaging lounge.

Industry: Finance

Segment Agency created a custom experience for the client. We designed the lounge and presentations, ensuring a cohesive and engaging atmosphere. Our expertise and attention to detail helped to enhance the client's presence, leave a lasting impression on attendees, and accelerate their pipeline.

Client: Confidential

One of the longest standing non-profit organizations supporting and advocating Beauty Industry.

What makes our client truly exceptional is its dedication to redefining beauty standards.

Project Scope

Virtual Event Production, Full-service Event Marketing Campaigns, Event Tech Sourcing.

Tech Stack: RingCentral Events (Formerly Hopin), HubSpot

Industry: Beauty

Segment's commitment to meeting clients where they are reflects our approach. Recognizing the client's resource limitations as a non-profit, Segment provided tailored solutions aligned with financial constraints, human capital, and capacity considerations. This personalized approach allowed our client to maximize the impact of their events while staying within practical boundaries.

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